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Digital Advertising

Pos Malaysia via 3D Hologram (Advertising)

Remember how do Pos Malaysia using 3D Hologram Hari Raya greeting card? It seems that Malaysia nowadays is quickly adapting this technologies advertising via the digital platform called 3D Hologram. What I would show you is how Pos Malaysia approach…

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Digital Advertising

Business and Corporate Social Responsibility (CSR)

In order to build a good image of the company, they surely have the initiative to do a Corporate Social Responsibility(CSR) towards the community. In Malaysia, also the company also do the same, below is the example of corporate companies…

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Uncategorized

Chap Goh Meh Celebration 2019 – Iskandar Waterfront Holding Group (IWHG)

Chap Goh Meh or Yuan Xiao Jie, an important festival signifying the end of the Chinese New Year celebrations. Today, 18th February 2019 at Danga Bay Convention Centre, DYMM Sultan Ibrahim Ibni Almarhum Sultan Iskandar joined crowd of more than…

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Digital Advertising

Child Wellness Programme – Nippon Paint

Nippon Paint Malaysia Group launched its  CHILD WELLNESS PROGRAMME to educate parents on uplifting environments for children’s health and wellness. Nippon Paint discovered that 88% of mothers are unaware that the wall is a medium that is capable of transmitting…

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Digital Advertising

The Giler Unlimited Plan Campaign – U Mobile

U Mobile have launch “The Giler Unlimited Plan”, to promote its new mobile plan which features unlimited data. Consumers will also have the flexibility to choose either prepaid or postpaid. Just like the combination of unlimited data with an extremely low…

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Digital Advertising

Gong Xi Nasi Lemak Campaign – CIMB BANK

Leveraging on festive to communicate CIMB’s ‘FORWARD’ brand promise that empowers all Malaysians to progress towards their goals, aims and ambitions. This brand positioning needed to become more tangible to Malaysians.     Malaysians love to celebrate each other’s festivals,…

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Digital Advertising

Korean Pop – Inspired Music Video – Marrybrown

Marrybrown created a Korean pop-inspired music video to draw attention to its latest Korean Hot Chicks Sensation menu. The four korean girls look alike in the video were singing and dancing to the lyrics, which read “Korean hot chicks are…

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Digital Advertising

Wanna know how did Spotify became one of the top popular and favorable brands...

Popular among its users, Spotify recently brought back Spotify Wrapped, which shows various songs and musicians they listened to throughout the year after receiving a huge demand for its users. Released several times in the past, Spotify’s recap not only…

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Digital Advertising

How Brands Can Use Digital Techniques to Improve Their TV Advertising

Today, the television industry looks very different than it did 10, or even 5, years ago. To keep up with consumer demand, new and different channels have emerged for viewing TV content, and the traditional linear TV audience is shrinking…

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Digital Advertising

Nando’s Just Say Lah Campaign

Malaysian culture is unique, although we are a diverse nation almost every Malaysian maintains a very conservative stand when it comes to expressing our inner most thoughts and feelings especially to someone else. It’s understandable that our cultures dictate that keeping…

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